“A man’s errors are his portals of discovery. ”
What does the over quotation convey? To have a portal, you have to commit mistakes. Isn’t that amusing? No, not at all. It may be a motivating sentence, but in business it can turn out to be doomsday for small start-ups with little investments. This article has been performed especially for small start-ups who want to ensure it is in their respective fields and are planning to launch their website or looking for a face lift or adding new functionalities to there existing site or tend to be not sure about their design requirements.
Choosing a Web Design Company
With a large number of web designers and developers out there, through freelancers, to agencies, to on the web templates, how do you know what the right match is for your company, and more importantly, for the goals and objectives? Choosing a web design company is not that a serious job. But choosing a good web design company is indeed a serious challenge. People say that Web has made business processes simple and global, but how about the complexities that will Internet offers which are unique. Simply Search for the term “Good Web Design Firm” on Google, and it comes up with millions of outcomes. For normal human being it’s impossible to sort through every result. We will go through the entire process of selecting a Web Design and Development company inside a structured way.
STEP 1 – Planning
The first step involves defining your needs. While searching for the right web designer, it is important to have a clear idea what role your Web site or a redesigned one will certainly fill. Will it provide information for your customers? Will it serve the needs of the employees? Or will it include an internet shopping section so that you can sell your own products to visitors? Most Web designers will need to know the following:
o The role of your new Web site.
um The intended market or viewers of your Web site.
o Your budget.
Take time to consider what you expect from your Web site and the type of information you want to connect to your potential clients before you approach your own designer. This will save you and the designer a considerable amount of time and effort.
STEP 2 – Searching and Creating a Primary list
Looking is a vigorous process and does not need any special skill other than persistance to effectively come up with good results that fulfill your requirements. Just scan via directories, check Google listings upon specific key word searches and ask regarding referrals from your friends or business partners. It does not have to be a very intensive research work.
Referral: Ask company acquaintances, friends, and family which usually web design firm designed the website for his or her respective organizations, or if they can otherwise recommend a web design firm.
Web sites: Determine the web design company that is responsible for the websites of businesses that you admire. These organizations might be your competitors, or in related or even unrelated industries. Sometimes the web style firm is included in the site credits, or is listed elsewhere on the website. If you cannot find the credits on the site itself, feel free to contact the organization and ask which web design firm is responsible for the website. This can also be a good source for references for that web design firm.
STEP 3 — Evaluating and Short listing
Once you have gathered a list of potential web design firms you are ready to pare them down to a shortlist. This requires a bit of study work.
o Portfolio – It can about the three C’s – Reliability, Consistency and Capability. How constant they are? What are the parameters on which the organization is capable enough to fulfill your requirement? Are there any testimonials that talk about their credibility? Do the projects in the portfolio have a consistent quality? Have got they consistently given good results in the given time frame? Has the Web design firm provided solutions to other companies in your market? Have they dealt with similar challenges to those faced by your organization? These are some important factors to consider. When you have narrowed your search to a few design sources (through recommendations, web directories, or even your competitors’ sites), evaluate their own online portfolios and their rate structure. A web site doesn’t have to be fancy or animated to do its job. Browse sites they have built, verify ease of navigation, organization of information, overall cleanliness and visitor-friendliness. Also, think about hiring a firm that demonstrates several familiarity with your type of business. Go through the success stories/case studies which have been made available on their web site and corroborate the credentials through references if at all possible.
o Experience and Fees – This is called the EF of website design firm. Experience and fees are very much inter-related. The general norm may be the more experienced you are, the more you are paid. This interesting story can tell a person what experience is all about.
Once upon a time there was clearly a steam generating plant which was not producing much steam. After a frustrating search for the cause, the plant manager, in desperation, called in an professional. After only two hours upon site, the expert found the issue and placed “X’s” on 2 pipes that were causing the problem, saying they had to be removed. When presented with the bill, the plant manager asked the consultant how he could charge $5, 000. 00 for only two hours of work. Whenever he asked for an itemized bill, this is what he got:
1 . $400. 00 – Placing “X’s” upon two pipes.
2 . $4, 600. 00 – Knowing where to place the “X’s”.
The plant manager got exactly what he paid for and probably much more. He had already used up more than that will amount on his own staff not to mention the loss in revenue while the plant has been shut down. For him, securing the particular advisory services of a consultant was the right thing to do.
It matters a lot if the company has a good experience in diverse business domains and has professionals and specialists from variegated backgrounds. As such they will have an understanding of various business verticals that may be an beneficial point for your website. Another important aspect is budget. What you pay is what you get – WYPIWYG. Never bargain with the quality of your website simply for saving few quick bucks. In the long run you will end up on a losing side. Maybe you have imagined why American diamonds are cheaper and than real diamonds whenever at times it’s difficult to differentiate between two? It’s obvious – the brilliance and hardness of diamond. This makes another interesting point, you can get a cosmetic surgery done for your website for any lesser cost, but it will lack the functionalities and effectiveness. It could draw visitors but can not turn them into business. So when a person pay for something, you definitely get a good deal in return.
o Technology – What exactly is their technological competence? Does this match with your requirement? How many projects they have worked on using the same? How frequently their technology is upgraded- both in terms of software and hardware?
o Deadlines – Has the firm carried out the projects in stipulated time? Time is one of the most important aspects as the longer it takes, the higher the input costs get. Some businesses may offer you a shorter time period and might be ready with the design. But and then starts the long and torrid journey of finding and fixing bugs which may turn your visitors off.
o Responsiveness – How promptly the organization responds to your queries? Does it pay attention to your queries? Are they responsive to our suggestions and questions? Do they will explain issues in ways you can realize? Do they share your general vision for the site? Are they interested in Return on Investment for the web site? Do they offer the skills necessary to achieve your targets?
o Communication Process – Poor communication is one of the major bottlenecks regarding business processes. Ensure that the company which you are working is comfortable with your language. Generally, English (US/UK) is taken as the preferred language to communicate with each other. What are the tools and technologies they use for communicating? How will they a person updated with the developments with regards your project? These are some of the important factors that needs to be kept in mind while deciding about the communication process while choosing a Web Design partner.
o Services – What are the some other services that company can offer besides designing? What kind of value-added products or services can the design firm offer?
All these points will help you to narrow down to the list associated with companies that may offer you viable solutions and help your cause. The next step involves inviting proposals from the brief listed parties. Just check through as many cross references that you find justifiable or will satisfy your own curiosity. The more time you will purchase this phase, the sweeter would be the returns afterwards.
STEP 4- Plans
Once you have selected your short-list of top web development firms, ask for that they send you a proposal. Request that their proposal include an overview of your requirements and their proposed solution. This will help to determine which web site design firm understands your requirements best. Also ask that each web design firm incorporate a description of their development process and a price breakdown for the various aspects of the website project.
STEP 5 — Evaluating Proposals
Evaluate each offer individually on the basis of merit. Take the following points into consideration:
a) Wellness from the proposal.
b) Respective strength plus weaknesses of the companies.
c) Assess the presentation and format style.
PHASE 6 – Selecting the Company
After your organization has reviewed all proposals, compare them with each other. How do these people fare in terms of presentation? How do their particular processes appear in terms of project management? Do they present scalability and/or upgrade paths for your task, which go beyond the needs of the instant goals outlined?
After going through all the above process, you should be able to zero within on to a particular company. If the doubt persists, establish communication process between the likely companies to understand their procedure and commitments.